Here’s How to Publish a Business Book in 13 Steps
You don’t need to be the next “Adrian Slutzky” to write an influential business book that sells like crazy. If you have actionable advice or fresh perspectives that can help people in the business industry, you can write in by following the 13 tips mentioned below – keep reading to find out!
1. Improve your writing skills
You will undoubtedly need good writing skills to be able to keep people reading your book from first end to end. Instead of relying too heavily on writing tools, you need to hone your writing skills so that you can convey your message persuasively.
Joining a writing class is the simplest way to improve your writing skills in a short time. The guidance of a mentor and the activities you do with other students will help you become a better writer.
It is best to enroll in a personal writing course to grow your network and hone your writing skills faster. However, if you have a strict daily routine, you can consider taking an online writing course to save time and effort.
2. Find your writer’s voice
You don’t need to “impersonate” a famous writer to write a great business book. Instead, you need to “define” your writer’s voice to make yourself stand out and engage your readers in the right way.
Taking a writing class can help you get to know your writer’s voice in no time. But if you’re good at it and don’t want to join a class, you can start “rewriting” some of your favorite books to define and improve your writer’s voice.
3. Read more books
Reading is what will help you write better. The more books you read, the easier it will be for you to identify what separates a good book from a bad one. This is why you need to invest more time in reading so that you can avoid making critical mistakes when writing.
You don’t need to disturb your daily routine to read more books. If you have a tight schedule, you might consider taking some time to read each day. Consider borrowing books from your local library to save money.
If you drive about 60 minutes a day, you should consider listening to audiobooks to learn from famous books on the go.
4. Develop your own writing routine
Writing is something that cannot be done “randomly”. You need to sit down and focus your thoughts on one topic to come up with ideas and formulate them convincingly.
Instead of trying to write when you have your free time, it is better to develop a writing routine that you can follow for a long time.
Developing a writing routine does not mean that you need to spend every minute according to a plan. Instead of coming up with “hard and fast rules” when developing your writing routine, you should consider being flexible so that you can boost your creativity.
5. Start with an outline
The best way you can write better and faster is to follow an outline. Having an outline helps you streamline your ideas and enables you to be more productive.
When developing an outline, you should not force yourself to include “every detail” in it. Your outline should be nothing more than a basic sketch of what you will include in your book. Try to add new ideas to your outline later rather than developing a perfect outline.
6. Finish the first draft
Completing the first draft according to your outline will boost your confidence and make it easier for you to make the necessary changes.
Be sure to let your ideas flow whether you’re writing on paper or a notebook. Set achievable goals when working on your draft so you can get more done in a short time. Eliminate distractions when writing so you can finish your draft faster.
7. Review your work
After you finish writing your first draft, be sure to get it reviewed by an editor. Only a skilled editor can identify factual, logical, and grammatical errors in your book and fix them in a timely manner.
You can read online guides like this one to learn in case you don’t have an editor in your network.
8. Choose your publishing strategy
You can either have your book “self-published” or get a deal with a publishing house after you finish writing your book. To choose the right publishing path, be sure to explore the advantages and disadvantages of each of the publishing streams, so that you don’t regret your decision in the future.
9. Develop your marketing plan
Proper marketing is the only way to sell more copies of your book faster. Make sure to create a marketing plan specifically for your book so that you can achieve the goals you dreamed of. Learn how to market your book without hiring professionals if you’re on a tight budget and want quick results.
10. Be active on social networks
Social media is the best place to promote your book to potential readers. Start by identifying the channels your readers like the most. Create profiles on popular social channels and develop a proper social media calendar so you can post content right.
11. Appearing on the leading podcast lists
Landing on a podcast episode can help you increase your influence as a trusted admin. Reach out to popular podcasters politely so you get a chance to share your thoughts and promote your book in the best way possible by appearing on a podcast.
12. Build your own website
A great website can help you make a great ‘first impression’ on existing and potential readers. Instead of hiring a professional website designer, you can learn how to develop your own website to save your money and develop a website that truly reflects your personality.
13. Don’t forget about email marketing
Having a large email list can help you promote your book without spending a lot of money. Make sure you choose the right Lead Magnets on your website and social channels to get more email subscribers. Compare leading email marketing tools to choose the one that works best for you.